Press ReleasesProjection Summit Expands Scope to LCD, Plasma Big Screens April 28, 2006 - Key topics for the Summit include:
Other sessions will focus on new markets for projection technology, as well as improvements in projection designs, screens and image processing. The conference is sponsored by major projection supply chain players SCRAM Technologies, Gennum, Pixelworks, Sypro Optics, and Silicon Optix. Sessions on Monday, June 5 are: Lamps, Lasers and LEDs - LED illumination made a big splash at CES this year with multiple brands showing microdisplay-based rear-projection TVs with LED illumination to provide better color gamut and longer life. Laser illumination has come center stage with the announcement by Seiko Epson that it has agreed to team with Novalux to manufacture lasers and bring laser illumination to projection products, promising even better color gamut than LEDs. Meanwhile, UHP lamps remain the standard incumbent technology from a cost standpoint, with new innovations on the horizon. What does the future hold for illumination of projection systems? Projection Design - To remain competitive with LCD and PDP products, projection products will need to find ways to cope with 15% to 20% annual price reductions over the next few years. Can cost reductions keep pace with price reductions? What are the plans of the major image providers, key optical component providers and engine makers to address this challenge? What are the technical, manufacturing and supply chain management improvements that are underway? Innovation in Screen Technology - Screens are a key potential avenue to deliver improved performance to consumers for TVs. How will screen technology improve in the near term to aid the competitiveness of front projection applications where poor contrast is a big concern? Projection/LCD/PDP - Capabilities and Competition - Both front and rear-projection technologies face increasingly tough competition from PDP and LCD displays. What are the prospects for these three technologies as they battle it out in the big-screen TV market? What improvements are coming in all three technologies and how will the changes affect the competitive landscape? And how will the marketing efforts of the brands affect the relative competitiveness of these three technologies? Sessions on Tuesday, June 6 are: New Projection Markets - With traditional markets for front projection products increasingly approaching full saturation, and the rear-projection TV market already well established, what are the new leading-edge markets for projection technology? What new developments will be sparking penetration of new markets? Can LED and Laser TVs become a hit? Will pocket projectors find a home? How about cell-phone projectors or even toy projectors? Each could create million unit hits - which is why there is such excitement about these new prospects. Image Processing Trends - The developers of the media processors used in projectors and flat panels are at the center of an industry-wide effort to improve image quality on two fronts: minimizing problems associated with scaling and de-interlacing source images, and processing video signals to get the best out of each display technology. They will discuss what can be done to improve the competitiveness of displays through electronics and also tell us how they will support higher resolution systems and emerging projection applications.
Changing Channels - Projection products, along with their competitors such as LCD and PDP, are sold to consumers and businesses through a number of different types of channels. These include the professional audio-visual companies, home entertainment system installers, big box retailers, the web, and crossover channels like Office Depot, who sell to small businesses and do-it-yourselfers for home entertainment installation. These channels continue to innovate in reaching consumers, and are increasingly competing with each other in efforts to increase their sales. What are the future prospects for these different channels and how can customers most effectively be reached? What opportunities are emerging and what dangers lurk? What channel strategies will be successful? Projection Summit registration is $1,095. To register go to: http://registration.expoexchange.com/ShowINF061/PSWeb.aspx The detailed agenda is available at: http://www.projectionsummit.com A Monday evening reception is planned to allow networking in a comfortable and relaxed environment. The Monday/Tuesday lunches also provide opportunities to meet with industry insiders. Companies can exhibit in the reception area for $1,000, and exhibitors receive a 20% registration discount. For information about exhibition or PS06 sponsorship, please contact: Adrienne Hefter, McLaughlin Consulting Group, 650-323-1179, ahefter@mcgweb.com or Annmarie Gabisch, Insight Media, 203 831-8464, annmarie@insightmedia.info. 
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Projection Summit, the premier event for leaders in the projection industry, has both expanded its scope and upgraded its format this year. 
Digital Signage Opportunity - Digital signage represents a large and growing opportunity not only for projection displays, but also LCDs, PDPs and other large-area display technologies. Digital signage is undergoing a series of dramatic changes. What are the key drivers in the market for digital signage? How can the display industry capitalize on this growing marketplace? Do advertisers get it? Are we at critical mass yet?
