Press ReleasesDigital Signage is a Bigger Opportunity Than You Think! May 18, 2006 - At Projection Summit, you can learn more about the state of the Digital Signage market, the trends that are driving growth, the impediments to growth and the strategies to be successful in this market. How can your company prosper in this dynamic changing environment? Projection Summit, June 5-6, Orlando, Florida, will feature a Tuesday afternoon "Digital Signage" session where industry leaders and a top analyst present a wealth of insights on the recent history and likely evolution of this marketplace. This is an opportunity for attendees to hear from leaders in this segment and to engage with them in a robust discussion via a panel debate.
Projection Summit also features panel discussions at the end of most sessions and we're expecting some lively discussions! At the end of the "Digital Signage" session the presenters will comment on each other's presentations, engage in some lively debate about what the future holds, and take challenging questions from the audience. Steve Marsland, McLaughlin Consulting Group's dynamic Senior Partner, will moderate the session. And this is just one of eight sessions at Projection Summit! To review the full agenda, go to www.projectionsummit.com. To register for Projection Summit go to: http://registration.expoexchange.com/ShowINF061/PSWeb.aspx The registration fee for this two-day event is $1,095, which includes Monday/Tuesday lunches and a Monday evening reception. For information about exhibition or PS06 sponsorship, please contact: Adrienne Hefter, McLaughlin Consulting Group, 650-323-1179, ahefter@mcgweb.com or Annmarie Gabisch, Insight Media, 203 831-8464, annmarie@insightmedia.info. 
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With the prices of larger displays continuing to fall, the digital signage market is rapidly evolving and the innovators are prospering. But success in the Digital Signage market means more than just selling displays and networking gear. Successful integrators need to offer comprehensive solutions that can reach beyond the installation to the offices of major advertisers and media buyers. When media buyers have easy Digital Signage options on their pallet, the market will explode. The good news is we are nearly there.
The "Digital Signage" session features presentations by key industry leaders Randy Massengale of Spinoza Technology and Lou Giacalone of Clarity Visual Systems. Randy will address how open platforms are creating new opportunities in AV control. Lou's presentation is titled "Digital Signage - the End of the Beginning?" Neal Weinstock of Weinstock Media Analysis, a leading analyst in this sector, will present his market forecast, highlighting key trends and providing his insights. The presenters will cover: 
